Douglas Della Toffalo

07/26/2008 Europe/London +0100 BST

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Douglas Della Toffalo, Psychology of Success

03/29/2008 Europe/London +0100 BST

Douglas Della Toffalo, Psychology of Success

You must understand You are already a Success, and before you think I'm crazy read further you'll get the point.

Have you Ever wondered what is the thing you personally call success? What makes you feel good about yourself, is it to be rich to be famous to be approved by people to be loved or even to be hated?

It is strange but most people never ask themselves to define the thing, they call success. They have a disjointed picture of what they want in their brain so it is natural for the outcome to be rather unpleasant. The success here is that you do have an outcome and you are responsible for this, you created your life the way it is today.

So the answer is rather simple change your internal definitions to what you truly desire and life will start picking up. The brain is like a car if you don't have the control you will get killed but if you do, it makes your life easier.

The Key is Focus, have a very clear vision of what you want and train your mind to focus it's power to one purpose. It is coordinated and massive action towards a goal that gives you the result.

To conclude a word about failure, it simply Does NOT exist. Feedback is the right word to use. Feedback is your Compass in life without it you are lost.

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Douglas Della Toffalo, Market Psychology

12/28/2007 Europe/London +0100 BST

Douglas Della Toffalo, Market Psychology

Today we are inundated with tons of information about the economy, stocks, government agencies and foreign governments. They show us charts and graphs of the increase/decrease in oil production over the last 5 years, the amount of maple syrup produced in Vermont for the past century, the time it takes to bounce a signal off the moon and all kinds of other nonsense that we can live without. The talking heads on the investment programs, both radio and TV, tell us how this is going to affect the price of certain stocks and the market in general. Well, maybe.

When you step back to get a better view of the market because the trees are in the way you really get a different view. No matter what stock or mutual fund you own there is one important factor that is causing all of them to change. It is the mass thinking of all the people who own equities of any type. The stock market is a reflection of this mass thinking and causes changes in human behavior. This mass thinking does not necessarily reflect what the economy is doing at any specific moment.

Take the euphoria of stock buyers at the end of 1999 and the beginning of 2000. All the mass psychology was bullish and everyone knew the market was going to go higher. The economy knew better and stocks headed down. The market was a reflection of what we could not see.

Currently many people are becoming bearish and think the market is headed lower, but no one really knows until after the fact. It is dangerous to be either bullish or bearish at this moment. So what is the best course of action when you are not sure of what to do with your money? Keep in mind that protection of your capital, especially your retirement money, is a prime consideration. If you own a stock now that has been going up you don't want to sell it, but you can protect yourself against loss and lock in profit by placing an Open Stop-Loss Order with your broker. Keep moving the stop up as the stock goes higher.

If you have a stock or fund that is going down you must either sell out or place an order to get out if it goes down further. Usually 10% is about right. If your stock is place your stop at .

If the mass psychology becomes too negative it can cause massive selling and even the best equities get flushed. All boats go down when the tides goes out. If you do not have a loss limit in place at all times you will lose your investment capital. The example of this was what happened when the World Trade Center was destroyed. Selling was caused by mass psychology and had little to do with valuation.

It is a herd instinct and you don't want to be led to slaughter will all the other dumb animals. Protect your money. Put in a stop today.

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